Sales Development Specialist B2B – Staff Augmentation (New Logo Hunter)

Flat Rock Technology
Full-timeColombo, Sri Lanka

Main responsibilities:

  • Identify and prospect target accounts within BPO, outsourcing, and staff augmentation markets
  • Use LinkedIn and other social platforms as primary channels for lead generation and engagement
  • Execute outbound campaigns via social selling, email, and phone
  • Qualify inbound and outbound leads against defined ICP and hand over sales-ready opportunities
  • Conduct initial discovery conversations to understand client needs and outsourcing challenges
  • Book qualified meetings for Sales Executives and support pipeline growth
  • Maintain accurate CRM records and activity tracking
  • Collaborate closely with Sales and Marketing to refine messaging and targeting
  • Stay informed on outsourcing trends, delivery models, and competitor offerings

Requirements:

  • Proven experience as an SDR, BDR, or similar role within BPO, outsourcing, IT staffing, or staff augmentation
  • Strong understanding of BPO and staff augmentation service models
  • Demonstrated success using LinkedIn and social media for B2B lead generation and social selling
  • Experience engaging senior stakeholders (Founders, Directors, Heads of Operations, CTOs, HR leaders)
  • Confident communicator with strong written and verbal skills
  • Comfortable working to targets in a fast-paced sales environment
  • Hunter mentality with strong resilience and self-motivation
  • Commercial awareness and curiosity about client challenges
  • Highly organised with excellent time management
  • Relationship-driven with a consultative sales approach
  • Experience selling into US, UK, or European markets (advantageous)

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