Metana is a high-growth coding bootcamp specializing in Web3, Full-Stack Development, and AI-powered learning. We've expanding into the Business-to-Government (B2G) channel - a multi-billion dollar opportunity globally.
Our mission: Train the next generation of developers for emerging technologies while creating sustainable government revenue streams.
The Opportunity
We've identified $1B+ in government funding pools across 19 countries (UK, Germany, France, Spain, India, Singapore, USA, Australia, Japan, Canada, and others) specifically allocated for bootcamp-style training, digital skills upskilling, and employment transformation programs.
Your role: Lead Metana's entry into this new B2G channel by:
- Securing first government contracts ($500K-$3M each) in priority markets
- Building repeatable B2G sales playbooks
- Establishing government partnerships and procurement relationships
- Managing pilots, case studies, and outcomes tracking
- Scaling from $0 to $10-15M B2G revenue within 18 months
What You'll Do
Immediate (0-3 months)
- Market Research & Validation Deep-dive into 3-5 priority markets (UK Skills Bootcamps, India government contracts, Spain Generación D, France/Germany initiatives) Identify specific procurement opportunities, RFP timelines, and decision-makers Map competitive landscape per region (Simplilearn, Fullstack, Guvi, et al.) Build government contact database
- First Contract Strategy Identify 5-10 "quick win" opportunities in UK, India, Spain (3-6 month sales cycles) Develop region-specific pitches (Metana differentiation vs. local competitors) Prepare bid materials, case studies, outcomes data Begin outreach to government procurement contacts
- Playbook Development Document B2G sales process per region (timelines, stakeholders, requirements) Create compliance/certification roadmap (Bildungsgutschein for Germany, Skills Bootcamps for UK, etc.) Build partnership templates (NASSCOM for India, Red.es for Spain, etc.)
Near-term (3-9 months)
- Land First 2-3 Government Contracts Close $500K-$2M in initial deals (UK, India, Spain likely) Establish proof-of-concept with government partnerships Build case studies: learner outcomes, government satisfaction, repeat order potential
- Scale Tier 2 Markets Execute on France, Germany, Netherlands, Canada markets in parallel Target $1-3M additional revenue from secondary markets
- Build Repeatable Process Train internal team on B2G sales cycle Create winning bid templates per region Establish outcomes tracking (job placement, employer satisfaction, government KPIs)
Long-term (9-18 months)
- Scale to $3-5M B2G Revenue Expand to Tier 3 markets (USA federal, Australia, Japan) if tier 1-2 successful Build regional sales infrastructure (local partners, compliance specialists) Establish Metana as trusted government training provider
- Optimize Unit Economics Track per-learner revenue, cost of acquisition, margin by region Refine pricing strategy (currently targeting £1.5K-€2.5K per learner government rate) Develop government-specific product offerings
Skills & Experience Required
Must-Have
- 5+ years government sales or B2B enterprise sales (understanding long sales cycles, RFPs, procurement)
- Experience securing contracts $500K+ (ideally government or large enterprise)
- Knowledge of government funding programs in at least 1-2 regions: UK: Skills Bootcamps, apprenticeships Europe: Germany (Bildungsgutschein), France (CPF/France Travail), Spain (Generación D), Netherlands (STAP) India: Government IT training programs, state contracts, NASSCOM Other: Singapore (TeSA), Canada (Upskill Canada), USA (WIOA, GSA MAS)
- Project management: Track multiple bids, timelines, stakeholders across regions
- Research & analysis: Build competitive intelligence, market sizing, opportunity mapping
- Communication: Present to government stakeholders, write compelling bids
Highly Valuable
- Bootcamp, EdTech, or VET (Vocational Education & Training) background
- Government relationship/network (UK, Germany, France, India, Spain, or Canada)
- Experience with ISA (Income Share Agreements) or outcomes-based contracts
- Background in tech skills, IT upskilling, or digital transformation initiatives
- Understanding of B2G procurement platforms (SAM.gov, CCS, Proactis, Red.es, etc.)
- International expansion experience (multiple countries)
Nice-to-Have
- Founder or startup scaling experience (comfortable with ambiguity, wearing multiple hats)
- Analytics/data skills (tracking outcomes, ROI for government clients)
- Technical background (better understanding of bootcamp curriculum/outcomes)
What Success Looks Like
3 months:
- 5-10 qualified opportunities identified in priority markets
- First RFP/bid submitted (target: UK Skills Bootcamps Wave 6 contract)
- Documented B2G sales playbook (region-specific)
6 months:
- 1-2 government contracts signed ($500K-$1.5M combined ARR)
- Proven outcomes from initial cohorts (job placement, government satisfaction)
- Tier 2 market outreach underway (France, Germany, Spain, India)
12 months:
- $2-3M B2G revenue run rate
- 3-5 active government contracts across 3+ regions
- Repeatable, scalable B2G sales process
- Tier 3 markets (USA, Australia, Japan) pipeline initiated
Compensation
- Base Compensation: 150,000 - 650,000 LKR (based on experience/location)
- Bonus: Performance-based (contract value, gross margins)
To Apply
Please submit:
- Resume/CV (focus on B2G/government sales experience)
- Cover letter (1 page): Why are you excited about this role? What government/B2G experience do you bring?
- Proof of concept (optional): Share 1 example of a successful government contract you've won—approach, timeline, key stakeholders, outcome
- References: 2-3 references from government procurement/sales experience
Timeline: Rolling applications; first interviews in next 1-2 weeks
About Working with Metana
- Founders: Strong technical + business team; founder-led on fundraising/strategy
- Culture: Ambitious, data-driven, fast-moving
- Support: You'll work directly with CEO/founder on strategy; access to full company resources
- Learning: Rare opportunity to build B2G channel from scratch in a scaling startup
We're looking for someone who's entrepreneurial, relationship-driven, and ready to move fast in a growing opportunity. If this sounds like you, let's talk.
Full-time
Colombo, Sri Lanka